Why Do People ‘Relationship-Brag’ On Social Media Marketing?

Why Do People ‘Relationship-Brag’ On Social Media Marketing?

After an extended day’s work, speaking with individuals, chores, and endless to-dos, you finally collapse into the soft, forgiving bed and achieve for your phone. It’s time and energy to relax and decompress.

You pull up Instagram—nothing like a scroll that is mindless pretty photos to simply take the advantage from the day, right?—and the first thing the truth is is a brightened-up, colorful image of an acquaintance along with her partner, captioned:

My wonderful boyfriend dropped down these plants for me now even though he’s been slammed in the office this week. We am so #blessed to have this excellent, sexy guy by my part every single day. Corey, you will be my friend that is best when you look at the entire globe, and I’m so happy to make the journey to invest my entire life with you. We have plenty fantasies for people, and I also can’t wait to see all of them be realized with my soulmate. Love you, babe xx

I’ve been observing bragging—and observing myself getting ticked off I was a little kid, and when social media came into my life around eighth grade (yup, I’m one of those fire-breathing millennials), I only started to notice it more by it—since. Of course, we noticed myself carrying it out, too—“Katie is indeed HAPPY she got an A on the mathematics test! Phew. ” or “Katie goes to see Wicked tonight!! Wooooot!” Nobody’s immune—and don’t they do say that things that bother us many about other people are actually items that we subconsciously dislike or be concerned about in ourselves?

Nevertheless, it wasn’t until we entered my twenties that i must say i started to notice one certain kind of social-media brag that really grinded my gears: the connection brag.

We’ve all seen them. One of the Facebook buddies or someone you follow on Instagram—it might be a good friend or|friend tha lifestyle writer you’ve never met—posts a lengthy, wordy caption or upgrade on how much they love their spouse or partner. Continue reading “Why Do People ‘Relationship-Brag’ On Social Media Marketing?”